Adam Levick is the CIF Watch managing director since July 2010. He was born in Philadelphia (US) and moved to Israel in 2009. His blog is the story of his personal journey, and it’s through his blog and his work that I decided to contact him.
I meet Adam in a cafe in Jerusalem – he is finishing his work, while I sit down and take out the bricks. Although I have told him about my interviewing technique, he is a little surprised at the beginning but he accepts the challenge and I ask my apparently simple and only question: ‘What is Israel?‘
‘…With These?’ he says looking at the bricks giggling and starting building. After a while he looks at the bricks ‘Mmmh… this is pretty good, I can explain it!’ he says almost surprised about his model.


