Archive for ‘Digital Transformation’

August 4, 2017

What is Digital Transformation? And why culture matters?

Everyone is talking about digital transformation: the news are filled with data and stats around massive investments in digital technology and in the need to transform businesses.

The IDC report 2017 estimates that worldwide spending on digital transformation technologies will grow to more than $2.1 trillion in 2019, while a Forrester study says that 57% of organisations say that implementing key digital technologies is critical to enabling their digital business. Nevertheless a Sloan Review Survey shows that respondents rated “current IT systems” as the third biggest obstacle to achieving digital transformation.

The relation between digital, IT systems, and digital transformation is still blurred in most cases. Today digital transformation is far too often confused with Digitalization or with Digitization with a strong focus on technologies or platform. In many cases, organisations still believe that digital transformation is achieved by implementing a single platform that could magically transform the whole organisation.

Unfortunately that is wrong and it’s misleading.

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